Terms and Conditions

Terms of Service

Last updated: 4 September 2026

These Terms of Service (“Terms”) govern your use of the website at www.sparkbridgemedia.com and the marketing, advertising, technology, artificial intelligence, automation and related services provided by SparkBridge Media Pty Ltd, ABN 20 432 934 590 (“Sparkbridge Media”, “we”, “us” or “our”).

By accessing our website, requesting a growth plan or gap analysis, accepting a proposal, purchasing a service, creating an account or otherwise engaging our services, you agree to these Terms.

1. Our Services

Sparkbridge Media provides done-for-you digital marketing, technology and business-growth services.

Depending on your selected services, these may include:

  • marketing strategy and business growth planning
  • business gap analysis
  • website design and optimisation
  • conversion optimisation
  • search engine optimisation (SEO)
  • local and “Near Me” SEO
  • Google Business Profile optimisation and management
  • Generative Engine Optimisation (GEO) and AI search visibility
  • Google Ads and pay-per-click advertising
  • Google Local Services Ads
  • Facebook, Instagram and other social media advertising
  • lead-generation campaigns
  • reputation and review management
  • business listings and citation management
  • CRM implementation
  • marketing automation
  • email and SMS automation
  • AI-powered chatbots
  • AI-powered voice agents
  • lead qualification and follow-up
  • appointment-booking systems
  • call, form and conversion tracking
  • reporting and analytics
  • other related marketing, technology and growth services.

The specific services supplied to you will be described in the applicable proposal, quotation, invoice, order form, subscription, statement of work or other written agreement.

If a specific written agreement conflicts with these Terms, the specific agreement will apply to the extent of that conflict.

2. Free Gap Analysis and Marketing Plan

Sparkbridge Media may offer a free business gap analysis, marketing plan, growth plan or similar assessment.

Any forecasts, customer-acquisition estimates, revenue projections, marketing budgets, expected timelines, lead estimates or other forward-looking information provided as part of an analysis or marketing plan are estimates only.

They are based on available data, assumptions, historical information, third-party information, algorithms and market conditions at the time the analysis is prepared.

They are not guarantees of future performance.

Actual results can differ because of factors including:

  • competition
  • market demand
  • economic conditions
  • advertising costs
  • client pricing
  • client reputation
  • sales processes
  • customer behaviour
  • geographic location
  • seasonality
  • search-engine changes
  • advertising-platform changes
  • website performance
  • response times
  • third-party platform decisions.

No particular number of customers, leads, sales, rankings, revenue or return on investment is guaranteed unless we expressly agree to a specific guarantee in writing.

3. AI-Assisted Services

Sparkbridge Media uses artificial intelligence, machine learning and automation in parts of its service delivery.

AI may be used for purposes including:

  • analysing marketing opportunities
  • generating or assisting with content
  • lead qualification
  • answering customer enquiries
  • chat conversations
  • telephone conversations
  • appointment booking
  • marketing automation
  • advertising optimisation
  • reporting
  • customer follow-up.

AI-generated information may occasionally contain errors, omissions or inaccuracies.

Sparkbridge Media uses human oversight where appropriate, but you acknowledge that artificial-intelligence systems are not infallible.

You remain responsible for important business decisions based on AI-generated information.

AI systems provided through Sparkbridge Media must not be represented or relied upon as professional medical, legal, financial or other regulated professional advisers.

4. Your Responsibilities

You agree to:

  • provide accurate and complete business information
  • provide information and approvals reasonably required to perform the Services
  • provide appropriate access to websites, advertising accounts, analytics accounts, business profiles, CRM platforms and other systems where required
  • ensure you have permission to provide customer and prospect information to us
  • ensure information, content, images, trademarks and other materials provided by you may lawfully be used
  • maintain required business licences, registrations and permissions
  • comply with advertising, privacy, consumer, spam and telecommunications laws applicable to your business
  • review and approve important information where requested
  • notify us promptly if information supplied to us becomes inaccurate.

You must not instruct us to create, publish or distribute material that is unlawful, misleading, deceptive, defamatory, infringing, discriminatory or otherwise prohibited.

5. Customer and Lead Data

Where you provide customer, prospect or lead information to Sparkbridge Media or systems operated on your behalf, you represent that you are authorised to collect, use and disclose that information for the intended purpose.

You are responsible for ensuring appropriate consent or another lawful basis exists for email, SMS, telephone and other marketing communications sent on behalf of your business.

You should maintain appropriate records of marketing consent and unsubscribe requests.

Sparkbridge Media may suspend a campaign or communication where we reasonably believe continuing it may breach applicable privacy, spam, telemarketing or consumer-protection laws.

6. Email and SMS Marketing

Where Sparkbridge Media sends or facilitates commercial electronic communications on your behalf, you remain responsible for ensuring recipients have provided consent or that another lawful basis exists for the communication.

Commercial electronic messages must comply with applicable Australian laws, including requirements relating to:

  • consent
  • sender identification
  • accurate contact information
  • functional unsubscribe facilities.

We may implement automated unsubscribe and suppression systems as part of the Services.

You must not knowingly upload or use purchased, scraped or unlawfully acquired contact lists through our systems.

7. AI Voice, Telephone and Call Recording Services

Services may include:

  • AI telephone answering
  • AI voice agents
  • telephone lead qualification
  • call tracking
  • call transcription
  • call recording
  • automated appointment booking.

Where notification or consent is legally required before recording, monitoring, transcribing or otherwise processing a telephone conversation, you are responsible for ensuring that an appropriate process is implemented for your business.

Sparkbridge Media may assist with technical implementation but does not provide legal advice regarding your specific recording obligations.

8. Third-Party Providers

Sparkbridge Media uses third-party service providers and technology platforms to provide parts of the Services.

These may include:

  • marketing fulfilment partners
  • advertising platforms
  • search engines
  • CRM platforms
  • cloud providers
  • website and hosting providers
  • artificial-intelligence providers
  • telecommunications providers
  • email providers
  • SMS providers
  • payment processors
  • analytics providers
  • data providers
  • contractors and professional service providers.

Third-party providers operate under their own terms, privacy policies, functionality and technical requirements.

Sparkbridge Media is not responsible for decisions or events outside our reasonable control, including:

  • account suspensions
  • advertising rejections
  • listing suspensions
  • algorithm changes
  • search-ranking changes
  • third-party outages
  • API changes
  • changes to pricing or functionality
  • platform restrictions.

We will take reasonable steps to assist where an issue affects a service we manage but cannot guarantee the actions of third parties.

9. Advertising Spend

Unless expressly stated otherwise, Sparkbridge Media management fees do not include advertising or media spend payable to Google, Meta or other advertising platforms.

Advertising budgets and third-party charges will be disclosed or agreed with you before being incurred where reasonably practicable.

You are responsible for approved advertising expenditure and other approved third-party costs associated with your campaigns.

10. Fees and Payment

Pricing and payment arrangements will be specified in your proposal, quotation, invoice, order form or service agreement.

Unless otherwise stated:

  • prices are in Australian dollars
  • GST will be applied where required
  • recurring services are billed in advance
  • one-off projects may require payment before work begins
  • payments may be processed through third-party payment providers
  • Sparkbridge Media does not store complete payment-card details.

You must maintain accurate billing information.

Where payment is overdue, we may suspend Services after providing reasonable notice.

10A. Product-Specific Terms

Different marketing services may have different setup requirements, billing structures, Minimum Agreement Periods and estimated implementation or performance timelines.

Before purchasing a service, you will be provided with the applicable pricing and material service conditions through your Growth Plan, proposal, checkout or other ordering process.

You should review those conditions before authorising execution or payment.

Where a product-specific condition shown and accepted at checkout differs from these general Terms, the product-specific condition will apply to that service to the extent of the difference, provided it is consistent with applicable law.

11. Minimum Service Periods, Recurring Services and Cancellation

Some Sparkbridge Media services have a Minimum Agreement Period because meaningful setup, implementation or campaign performance requires an initial commitment.

The Minimum Agreement Period applicable to each service will be displayed or otherwise communicated to you as part of your Growth Plan, proposal, order, checkout or service activation process before you purchase that service.

Minimum Agreement Periods may vary between services.

During an applicable Minimum Agreement Period, you remain responsible for the agreed service fees for that minimum period, subject to any rights you may have under Australian Consumer Law.

After the Minimum Agreement Period has been completed, recurring services continue on a month-to-month basis unless otherwise stated.

Cancellation Notice

Recurring services may be cancelled by providing at least 30 days’ notice.

Where a cancellation request is received:

  • the service will continue during the applicable notice period;
  • normal service fees remain payable during that period;
  • approved advertising expenditure and usage-based charges incurred during the notice period remain payable;
  • cancellation does not remove amounts already due or costs already committed with your approval.

Where a service is still within its Minimum Agreement Period, cancellation will normally take effect after both:

  1. the Minimum Agreement Period has been satisfied; and
  2. the applicable 30-day cancellation notice period has been completed,

unless otherwise agreed in writing or required by law.

One-Off Services

One-time setup fees, website projects, implementation fees and other one-off services are not recurring subscriptions and therefore do not automatically continue after completion.

Where work has already commenced, fees relating to work already performed and approved third-party costs may remain payable if the project is cancelled.

Usage-Based Services

Some services may include usage-based or metered charges, including telephone calls, AI voice usage, SMS communications, call tracking or similar services.

Usage charges incurred before the effective cancellation date remain payable.

Advertising Services

Cancellation of a Sparkbridge Media management service does not automatically cancel expenditure or contractual obligations directly associated with third-party advertising platforms.

Where applicable, we will take reasonable steps to stop or modify campaigns after receiving an effective cancellation instruction.

Nothing in this section excludes, restricts or modifies any guarantee, right or remedy available under the Australian Consumer Law that cannot lawfully be excluded.

12. Project Cancellation and Refunds

For one-off projects, work may commence after payment or approval.

Where you cancel after work has commenced, amounts relating to work reasonably performed and approved third-party expenses may remain payable.

Refunds will be provided where required under Australian Consumer Law.

Nothing in these Terms excludes or modifies consumer rights that cannot legally be excluded.

13. Deliverables and Timelines

Any project timeframe is an estimate unless expressly stated to be a guaranteed deadline.

Timelines may depend on:

  • client approvals
  • client-provided information
  • third-party platforms
  • technical requirements
  • advertising approvals
  • project complexity
  • circumstances outside our reasonable control.

We will take reasonable steps to deliver agreed Services within the expected timeframe.

14. Intellectual Property

You retain ownership of intellectual property you provide to us.

Sparkbridge Media retains ownership of its existing:

  • methodologies
  • systems
  • processes
  • software
  • templates
  • automation structures
  • internal documentation
  • business methods
  • know-how
  • proprietary tools.

Subject to full payment, ownership or licence rights in websites, advertising assets, designs, written material and other custom deliverables will be determined by the applicable service agreement.

Third-party software, stock images, plugins, fonts, artificial-intelligence systems and other licensed resources remain subject to their applicable licences.

Unless you request otherwise in writing, Sparkbridge Media may identify your business as a client and display non-confidential completed work in our portfolio or promotional materials.

15. CRM and Client Platforms

Where Sparkbridge Media provides access to CRM, client portal or business-management software:

  • access is licensed, not sold
  • you are responsible for securing your login details
  • you must not attempt to reverse-engineer or interfere with the platform
  • you must not use the platform for unlawful communications
  • you must notify us if you become aware of unauthorised access.

Available functionality may depend on third-party software providers and may change over time.

16. Confidentiality

Each party agrees to take reasonable steps to protect confidential information received from the other party.

Confidential information does not include information that:

  • is already publicly available
  • becomes publicly available without breach of confidentiality
  • was lawfully known before disclosure
  • is independently developed
  • must be disclosed by law.

We may disclose confidential information to employees, contractors, technology providers and fulfilment partners where reasonably necessary to provide the Services and subject to appropriate confidentiality obligations.

17. Privacy

Personal information is handled in accordance with our Privacy Policy.

Our Services may involve information being processed using Australian and overseas third-party technology providers.

Where we process information on behalf of a client, each party remains responsible for its own obligations under applicable privacy and data-protection laws.

18. Acceptable Use

You must not use our website, CRM systems, AI systems or other Services to:

  • break any law
  • commit fraud
  • impersonate another person or organisation
  • send unlawful spam
  • distribute malware
  • harass or threaten others
  • infringe intellectual-property rights
  • collect personal information unlawfully
  • gain unauthorised access to systems or information
  • interfere with the security or operation of our systems
  • conduct misleading or deceptive activity.

We may suspend access where we reasonably believe continued use presents a serious legal, security, technical or reputational risk.

19. Marketing Results

Digital marketing involves factors outside Sparkbridge Media's control.

We therefore do not guarantee:

  • specific Google rankings
  • specific AI-search recommendations
  • particular advertising placement
  • a particular number of leads
  • a particular conversion rate
  • specific revenue
  • a specific return on advertising spend
  • a specific return on investment.

We will provide the Services with due care and skill and work toward agreed marketing objectives.

20. Australian Consumer Law

Nothing in these Terms excludes, restricts or modifies any consumer guarantee, right or remedy that cannot legally be excluded under the Competition and Consumer Act 2010 (Cth), including the Australian Consumer Law.

Where mandatory statutory guarantees apply, those guarantees remain available regardless of anything stated in these Terms.

21. Limitation of Liability

To the maximum extent permitted by law, Sparkbridge Media is not responsible for indirect or consequential loss arising from circumstances outside our reasonable control, including third-party platform outages, algorithm changes, platform suspensions and external technology failures.

Any limitation or exclusion contained in these Terms applies only to the extent permitted by law.

Nothing in these Terms excludes liability where exclusion would be unlawful.

22. Indemnity

To the extent permitted by law, you agree to indemnify Sparkbridge Media against reasonable third-party claims, liabilities and costs arising directly from:

  • unlawful material supplied by you
  • material supplied by you that infringes third-party rights
  • customer information that you were not authorised to provide
  • unlawful instructions given by you
  • your material misuse of the Services.

This indemnity does not apply to the extent that a loss results from Sparkbridge Media's negligence, unlawful conduct or breach of these Terms.

23. Suspension and Termination

We may suspend or terminate Services where reasonably necessary because of:

  • material non-payment
  • unlawful activity
  • fraud
  • serious misuse
  • security threats
  • material breach of these Terms
  • termination of an essential third-party service.

Except where urgent action is reasonably necessary, we will provide reasonable notice and an opportunity to address the issue before termination.

24. Events Outside Reasonable Control

Neither party is responsible for delay or failure resulting from events reasonably outside its control, including:

  • major internet failures
  • natural disasters
  • cyberattacks
  • telecommunications outages
  • government action
  • widespread third-party technology failures.

This clause does not exclude obligations that cannot legally be excluded.

25. Changes to These Terms

We may update these Terms from time to time to reflect changes to our Services, technology, business practices or legal obligations.

The latest version will be published on our website with an updated effective date.

Changes will not retrospectively remove rights that have already accrued.

Where a material change significantly affects an existing paid service, reasonable notice will be provided where appropriate.

26. Governing Law

These Terms are governed by the laws of Victoria, Australia.

The parties submit to the jurisdiction of the courts and tribunals of Victoria, subject to any rights available under applicable consumer law.

27. Contact

Questions about these Terms can be directed to:

SparkBridge Media Pty Ltd
ABN 20 432 934 590

Email: support@sparkbridgemedia.com
Website:
www.sparkbridgemedia.com

© 2026 SparkBridge Media Pty Ltd. All rights reserved.